One of the innumerable blessings of being here at Jersey Canada HQs is that we have the golden opportunity to learn about countless projects that Jersey people undertake to inform the rest of the world about the Jersey cow! We appreciate the efforts everyone makes to raise the visibility of the breed in a positive way.
Here are a few good examples of what we've seen and head of late in the realm of Jersey promotion:
And we can't forget all those Jersey folks who show cows, support youth events, create, stage and man Jersey displays at agricultural events. On and on we could go about efforts to capitalize on Jersey strengths like growing production of Jersey dairy products and other Jersey-promoting efforts.
Bottom line is people are making it happen for the breed all across the land and we appreciate every single sincere effort! May the "making it happen" continue! Remember, we're cheering!
Here are a few good examples of what we've seen and head of late in the realm of Jersey promotion:
- Jersey Atlantic is "full speed ahead" in planning for the birth of a Jersey show at the Atlantic Dairy Championship Show in Truro, Nova Scotia in mid-October. National President Dean Sayles will serve as Judge. First Lady Lynda Sayles and their daughter Nancy will accompany Dean to the Maritimes. Organizers of this first-time event are very pleased by the initial response from Jersey owners in the region.
- The Barrett family of Oceanbrae Farm on Prince Edward Island mounted a Jersey and Milking Shorthorn display at the bustling Exposition Agricole et Festival Acadien in the Evangeline region of PEI in early September. They report good interest in the hand-out materials we supplied to them.
- On the other side of this vast land Jersey breeders in both the lower mainland Fraser Valley and the Interior/Okanagan Valley of British Columbia made herculean efforts to stage good Jersey shows at Chilliwack in the Fraser Valley and Armstrong in the Interior. The Armstrong Show is in its second year of revival. Decades ago the Jersey show at the IPE went into hibernation, a hibernation so deep it no longer existed! Then in 2008 the event was born again. With the help of some folks who made the long trip from the Fraser Valley with Jerseys the show increased by about 50% in size in 2009!
- This week Jersey Ontario is mounting a display at the always-heavily-attended Outdoor Farm Show near Woodstock, Ontario. The OFS is a perfect venue for sharing your story with a large agricultural audience. Earlier this year Jersey Ontario participated in the Ottawa Valley Farm Show with great results. Next Monday Jersey breeders in Eastern Ontario will cooperate with their Ayrshire neighbours to stage a consignment sale of both breeds at Winchester, Ontario.
- As noted elsewhere Jersey Quebec held their annual fall sale with overflowing success last Friday. Quebec has been a province where new Jersey shows have blossomed in a wide range of communities during this decade. In some cases the shows are first-time-ever at the local exhibition and in others they mark a revival of Jersey showing at the fair after years and years of dormancy! The list of events that Jersey Quebec is creating like Open Barn/Jersey Development Days and trade show displays is breath-taking!
- Jersey West is enjoying a period of re-structuring for growth and positive interaction with provincial Jersey associations in the region.
And we can't forget all those Jersey folks who show cows, support youth events, create, stage and man Jersey displays at agricultural events. On and on we could go about efforts to capitalize on Jersey strengths like growing production of Jersey dairy products and other Jersey-promoting efforts.
Bottom line is people are making it happen for the breed all across the land and we appreciate every single sincere effort! May the "making it happen" continue! Remember, we're cheering!
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