Monday, December 7, 2009

Brilliant concepts/Well Delivered/Tangible Results

Things were really on the go last week in Jersey Canadaland!

For the first time in history, the venerable (but pulsing with life!) Manitoba Jersey Cattle Club held an AGM in conjunction with Manitoba Holsteins and Manitoba Milk, the provincial milk marketing agency. What a roaring success this event was! The Manitoba Dairy Conference is one big deal! At the Thursday evening banquet the crowd was a "sold right out" one at 500 people plus! Attendance at the Jersey meeting held on Thursday morning was triple what it had been in 2008!!!
 

It is so much fun to meet and interact with the scads of new folks we have working with Jerseys these days! It was exciting to see so many young people present! Great for the future! The word Jersey was very high profile on signage and in programs and other materials. Seems like the dairy industry is in robust shape in Manitoba and the same could be said of the Jersey breed. In fact the breed is enjoying the same renaissance in this most easterly of prairie provinces that it is revelling in elsewhere in Canada! Bravo Jersey Manitoba! Super concept, brilliantly actualized!

Meanwhile.....farther east......more Jersey great times were being celebrated in Western Quebec! Jersey Quebec was delivering a two-farm open barn event in that province's fertile Chateauguay Valley! The MacDougall family of Ferme Reyla just north of Ormstown and The Borlands of Rapid Bay Jerseys on the other side of town played host to a very large crowd of Jersey owners and potential Jersey owners. The Borlands estimate that over 200 people were through their barn. Frank Putnam, a writer from Holstein World part of the Dairy Business company in New York state was present and created a great story on the event for Holstein World's All Breeds Blog! The Queen of Rapid Bay, Vandenberg Amedeo Gorgeous EX-97, the two time RAWF Grand Champion, will be featured for the second time on CBC's French language agricultural show La Semaine Verte! There can be no doubt that dairy producers went home both pumped up about the Jersey breed and thinking about how they could integrate Jerseys or more Jerseys into their operations!

Congratulations to all concerned for efforts in getting the word Jersey out there in public! As Gary Bowers, Jersey Canada Past President from 2000 has said: "Our job is to make the word Jersey as highly visible as possible!" Mission in process!

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