Friday, August 28, 2009

Ambassadors unaware of their role...

I am just recently off the phone from a conversation with Adrian Haeni at Lone Pine Farms in Didsbury, Alberta. Adrian is "home alone" in his house as Vreni and their four sons are at the Western Canada Classic youth show. This year, Saskatchewan plays host to this popular dairy event for the younger set. Adrian noted that he is aware of at least 10 Jersey calves that will be part of the competitions. The brown calves he is aware of come from Manitoba, Saskatchewan and Alberta.

As we conversed about the WCC program, Adrian noted that some of our very best ambassadors for the Jersey breed are our Jersey youth. He further commented that they don't go out in public thinking of themselves as ambassadors. They simply attend events being the keen, enthusiastic, inquisitive young people they are looking to make friends, grow, learn and tell others what they are do at their home farms.

That got me thinking about some of the other Jersey folks we had heard about in recent weeks. The stories come from the "far East" to the "far West" and points in between. These Jersey supporters are bringing Jerseys out for multi-breed shows, delivering Jersey displays at agricultural fairs and shows, resurrecting Jersey shows or establishing first-time Jersey shows - in short, finding ways to make the breed and the world Jersey much more highly visible. In these cases the Jersey people know they are breed ambassadors. They give of their own time and energy to let their local world know about the breed!

Whether or not you think of yourself as a breed ambassador or even realize that you are, you are.  This association appreciates all those who display professionalism and a positive attitude about dairying and animal husbandry and enthusiasm about the Jersey breed. Who knows what seeds your example and attitudes may sow?

No comments: